● The Director of Marketing operates under the Vice President of Student Relations and is the team lead for the Marketing and Communications Department, and will:

○ Provide team leadership to TWUSA’s Marketing and Communications team which will consist of the Media Coordinator, Communications Coordinator and Technology Coordinator.

○ Team leadership will include but not be limited to professional mentorship, vision setting, development of marketing plans and long term business goals in alignment with the organizational development and goals of TWUSA.

○ Develop marketing campaigns, and sit on the Strategic Planning Committee with the VP of Finance.

○ Act as a liaison between TWU’s Marketing Department and TWUSA by meeting to coordinate and partner in university communications.

○ Lead a weekly team meeting with their department, meet individually on a bi-weekly basis with the VP of Student Relations, hold regular meetings with the Editor and Chief of Mars’ Hill and Editor and Chief of Pillar.

○ Seek out client partnership opportunities within the TWU community through ICP, Richmond Campus, Student Ministries, LOVE Ministries, and Community Life.

○ They will co-lead bi-weekly meetings with the Director of Events with the entirety of the Marketing and Communications Team and the Events Team.

○ The Director of Marketing will also assist the VP of Student Relations for the development of TWUSA’s representation at O-Day.

○ The VP of Finance, Director of Operations and Services, VP of Student Relations, and Director of Marketing will work in conjunction to seek external partnerships for the benefit of the student body as it pertains to revenue, services, public relations, and marketing.

• All Executive Officers must have a minimum career GPA of 2.50 not including the incomplete current semester, or a minimum term GPA in the previous two (2) semesters of 2.75, not including the incomplete current semester.

• All Executive Officers must have completed fifty-seven (57) credit hours prior to September 1 of their term in office. An exception may be made if the student had previously served one complete year as a Council Member. It is also recommended – but not mandatory - that Faculty Representatives have completed fifty-seven (57) credit hours.

• All candidates and those appointed must be members of the Student Association as outlined in Article II.A. of the Constitution.

• No TWUSA Council members may hold another official student leadership role, including a role on TWUSA Senate, subject to appeal to the TWUSA Senate.

The Leadership Grant for the Director of Marketing is $5300